Living through this cost-of-living crisis has turned many of us into amateur accountants, scrutinizing every dollar spent. Recently, discussions about Woolworths Mobile and their Extra program caught my attention, particularly given my own journey to optimize household expenses.

The mobile service landscape in Australia has always been interesting. While Telstra dominates with its extensive coverage, MVNOs (Mobile Virtual Network Operators) have been gaining traction by offering competitive prices using the major networks’ infrastructure. Woolworths Mobile, running on parts of Telstra’s network, has positioned itself as a value-focused alternative.